Author: Keith Desphy

Understanding primary SEO objectives sets a clear roadmap toward successful campaigns. Here are 15 SEO objectives you need to know....
Keith Desphy
Toxic links come from spammy sites, which can negatively impact SEO efforts. We can remove these toxic links by disavowing them. Here's how....
Keith Desphy
Learning to build relevant backlinks for your site can help improve authority, trust, and significantly boost rankings on search engines....
Keith Desphy
Use pirate metrics to measure and track growth at all stages of the buyer’s journey, from their first interactions through long-term loyalty....
Keith Desphy
There shouldn’t be an argument on subdomain vs. subdirectory regarding SEO. For most, subdirectories give the most SEO benefits. Here’s why....
Keith Desphy
Building your sales strategy sets your business up for long-term growth, revenue boosts, and flexibility in any market. Here’s how you do it....
Keith Desphy