A migration is your chance to modernize. But switching platforms, changing domains, upgrading hosting, and overhauling your CMS all carry the looming threat of losing years of SEO work in a weekend if executed poorly.
Website migrations are among the highest-stakes moves in digital marketing. A few missteps with redirects, site structure, or indexing settings can quietly erase the domain authority you’ve spent years building.
Our website migration services protect that investment through technical precision and a proven process. Whether you’re upgrading from HTTP to HTTPS, shifting from, say, Ghost to WordPress, restructuring domains, or rebuilding your entire site, we’ve handled it all.
Our process starts with a thorough pre-migration audit to document every URL, backlink, and ranking keyword. We then map old URLs to new destinations, implement proper 301 redirects to preserve link equity, migrate all on-page SEO elements, and configure your new platform for optimal crawlability.
Once live, we test everything (indexation, canonical tags, site speed, internal linking, etc.) to make sure your new setup performs flawlessly from day one.
With Spacebar Collective, website migration is a calculated, precision-driven process that protects your visibility and positions your site for faster, more stable growth. Let’s make your migration foolproof and hassle-free.
We kick things off with a full site and SEO audit to map your existing assets, URLs, traffic, and technical configuration. This audit reveals every relevant factor we’d need to consider during the move.
We then create a detailed migration blueprint, identifying potential risk points and establishing success metrics. You’ll receive a comprehensive plan showing exactly how we’ll preserve your search visibility throughout the transition.
Our team sets up a staged environment to carry out the migration. We transfer content and databases, preserve all critical on-page SEO elements, and make sure 301 redirect chains are perfectly calibrated for search engines. Every step is validated against our blueprint to prevent data loss or ranking erosion.
We handle the full transition (CMS setup, domain changes, redirects, and analytics integration) with continuous monitoring to catch and fix issues in real time.
Post-launch, we immediately monitor key metrics via Google Search Console and Google Analytics. This critical post-launch phase ensures your traffic stays flat and confirms your SEO momentum is not just preserved, but positioned for future acceleration.
Once live, we verify indexation, test redirects, and compare pre- and post-migration performance metrics. You’ll receive a full migration report that includes technical notes and improvement opportunities.
The estimated turnaround time for our website migration services is based on custom quotes tailored to your site’s complexity and migration type.
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I’ve worked with Spacebar for years now on various businesses ranging from smaller one off local shops to larger multi-location scenarios across Canada. It’s so difficult to find A-players today that truly know what they’re doing, and Chris and Amanda have consistently delivered. Attached my first invoice from back in July 2022 and I’m still here working with Spacebar today. KeepitReal
Saw amazing results while working with Chris and Amanda. More specifically, our website saw a 1500x increase in organic traffic. Highly recommend Spacebar Collective and I’m looking forward to working again with them in the future.
I connected with Amanda because I was in need of some brand consulting and design help for my new tile and flooring business. Amanda was incredibly professional, wonderful to communicate with, and I could not be happier with the work that Spacebar Collective did for me! Spacebar Collective definitely has my business from here on out and I am excited to continue working with Amanda and her team in streamlining my website with effective content and strong local SEO. Thank you Spacebar Collective for making this process so personable and fun! -Brayden
I have had the pleasure of working with Chris and Amanda at Spacebar for a few years now, and I have been so impressed with everything they’ve done. Incredible results and incredible people.
Chris and Spacebar Collective have been a tremendous unlock for our business. We’ve 5x’ed our organic traffic in under 5 months working with Spacebar Collective. Chris is an out-of-the-box thinker and remarkably creative when it comes to getting great placements with real and relevant brands…
I worked with Chris and Amanda on multiple SEO projects this year in which they were instrumental to our success. They led the strategy and execution behind our site content refresh, refreshing and re-optimizing over 150 landing pages and blogs for the site. This work directly led to a 30% increase in site traffic in just a few months’ time. They also helped test and implement an AI-assisted content workflow for our content team, offering expert advice on prompts and processes to ensure the content was fully optimized and was of the highest quality. I would absolutely hire and work with Chris and Amanda again given the opportunity!
I was in need of some brand consulting & a bit of a redesign/facelift for my small business, Amanda & her team were exceptionally personable and communicative through the entire process. They’ve set me up for immediate and long term success and helped me add life to my overall business identity! I’ll definitely be back for future branding!!
Great team, best service!
Get a technical audit report to identify and solve hidden bottlenecks that may be affecting your website performance. Our audits are thorough and have the potential to significantly improve your bottom line.
We typically need access to:
We also need to know about any custom functionality, ecommerce features, or membership areas that require special handling. The more complete the picture we have upfront, the smoother the migration.
Not if executed properly. Poor migrations cause traffic drops, typically because of broken redirects or indexing issues. We prevent this by mapping every URL to its new destination with proper 301 redirects, preserving all on-page SEO elements, maintaining internal link structure, and updating sitemaps before launch.
After the migration, we monitor rankings to catch issues immediately. Minor fluctuations can happen as search engines recrawl your site, but properly executed migrations protect your search visibility and often improve it once the new platform’s technical advantages kick in.
We typically schedule migrations during your lowest traffic periods like evenings or weekends for most businesses, though this varies by industry. The actual cutover (when DNS switches to the new site) usually happens within 24-48 hours.
We’ll coordinate timing with you to minimize impact on business operations. For high-traffic sites, we can apply strategies like staged migrations or temporary redirects to reduce risk even further.
The timeline depends on your site’s complexity and migration type. A straightforward platform switch with, say, under 100 pages typically takes 4-6 weeks. Larger sites with thousands of URLs or custom functionality can take roughly 8-12 weeks.
We provide a detailed timeline during planning that breaks down each phase (audit, staging setup, migration execution, and post-launch monitoring). Rushing migrations is where mistakes happen, so we build in time for proper testing before anything goes live.
Yes, but we handle that for you by submitting updated sitemaps to Google Search Console and Bing Webmaster Tools. We also use the Change of Address tool if you’re switching domains and ensure proper canonical tags are in place.
Once live, we monitor how quickly Google and Bing recrawl and reindex your new URLs. Our goal is making the transition as clear as possible for search engines so they understand what changed and update their index accordingly.
Absolutely. Ecommerce migrations require extra care because you’re dealing with customer accounts, order history, inventory data, and payment processing. We typically schedule these migrations during your slowest sales periods. We can also set up temporary “maintenance mode” pages that still allow order processing if needed.
All customer data, order records, product information, and payment gateway configurations transfer securely. We test checkout flows extensively in staging before launch to ensure zero disruption to your revenue stream.
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