Category: SEO


How AI Copywriters Are Changing SEO

Since the beginning of search engines, writers and companies have chased SEO — the slippery science of getting your results high up in Google’s search rankings to improve web traffic. More recently, however, the advent of cheap, easy-to-use AI copywriting tools enabled by GPT-3 has changed the game entirely. While AI-based copywriting has been steadily […]

Chris Tweten 7 Sep 2022 • 8 MIN READ

How to Efficiently Hire Writers: 200+ Candidates in 72 Hours

How to Hire Writers with Workello Hiring writers used to suck. It’s the worst part about your job. The whole process is manual and chaotic. It sucks so much that you give up once you get a couple of dozen candidates and only test a handful. So, you don’t hire the best possible writers you […]

Chris Tweten 4 Aug 2022 • 5 MIN READ

5 Backlink Building Techniques That Actually Work

Effective Backlink Building Strategies Backlinks act as a powerup for your content, so being able to execute on backlink building strategies is key to SEO success. Here’s how it’s done at scale. While the power and necessity of backlinks is a hotly debated topic in the SEO world, in my mind, backlinks are without a […]

Chris Tweten 5 Jul 2022 • 5 MIN READ

SaaS SEO Essentials: How to Do SEO for SaaS Companies

SEO for Technical and Non-Marketing Founders By the time you’re done reading this, I hope you’ll be able to walk away with practical action items you can implement with your team to set yourself up for SEO success. The way I see it, there are 2 scenarios where SEO makes the most sense as an […]

Chris Tweten 13 May 2022 • 13 MIN READ

Why Thin Content Can Hurt Your Chances of Ranking

Thin Content And SEO: A Brief History Two major components of excellent SEO-driven content are relevance and authority. Your site will earn considerable traffic from providing relevant content that is genuinely helpful to your target audience. It wasn’t until 2011 with Google’s Panda algorithm update that high-quality, high-relevant content became a major ranking factor. This […]

Chris Tweten 20 Mar 2022 • 5 MIN READ

Scheduling Google My Business Posts And Other GMB Tricks

Do you want to use Google My Business (Google Maps) to boost your monthly sales and revenue? Or are you already taking advantage of this free service? How do you schedule Google My Business Posts? You can use Google My Business to share your products and services like any social media site. You can use […]

Amanda Laine 8 Mar 2022 • 6 MIN READ